Your AI Compliance Solution

Red Marker provides a faster, more efficient way to identify and remediate legal and compliance risks in marketing and advertising, in line with UK and EU regulatory obligations across a range of industries.

Who uses Red Marker, and how?

Legal & Compliance teams

Using advanced custom-risk detection, tailored to the needs of your business, Red Marker applies intelligent technology to help legal and compliance teams take the manual work out of content reviews, increasing efficiency and accuracy, and reducing manual involvement. Risks are accompanied by objective, actionable feedback, helping achieve consistency and compliance across all promotional messaging.

Marketing teams

With Red Marker, creating compliant content becomes simple. For the first time, integration with leading content creation tools brings risk detection into the content creation process at the click of a button. Providing marketers with the revolutionary power to conduct a first-line review during the drafting process enables the production of more compliant content, ultimately expediting approval times.

Industries We Serve

Red Marker proudly supports businesses in a variety of regulated industries, helping them navigate the complexities of marketing compliance with ease.

Financial Services

Are you launching a new credit card with the tagline, “Experience limitless spending power”? Red Marker flags potential risk areas, such as the term “limitless,” which could mislead customers into thinking there are no credit limits.

Finance & Banking

Insurance

Promoting a life insurance policy with the promise, “Get full coverage for life’s uncertainties”? Red Marker’s AI technology can detect and flag broad terms like “full coverage,” helping your team clarify such statements to avoid misconceptions about policy coverage.

Insurance

Automotive

Running a car dealership ad with an enticing claim, “Zero emission, 100% eco-friendly”? Red Marker checks such assertions and flags “Zero emission” and “100% eco-friendly,” ensuring your team verifies such strong environmental claims before publishing.

Automotive

Telecoms

Are you advertising a new unlimited data plan with the phrase, “Surf without borders”? Our software identifies words like “unlimited” and “without borders,” reminding your team to ensure that any exceptions or data limits are clearly outlined to maintain transparency with your customers.

Telecom

Pharma & Medical

Marketing a new drug with the promise, “Experience rapid relief from symptoms”? Red Marker can flag and suggest a review of phrases like “rapid relief” to ensure all claims are backed by approved scientific evidence and don’t set unrealistic expectations for patients.

Pharma & Medical

Food and Beverage

Suppose your ad campaign includes the phrase, “Boosts metabolism and guarantees weight loss in just a week.” Red Marker will flag words like “guarantees” and “just a week,” to make sure they align with approved health claims and evidence.

Food & Beverage

How much does it cost?

Our document scanning software and web reports are custom solutions.

To request a quote for your business, fill out the form and a member of our team will contact you to discuss your needs.

See how Red Marker works

Two solutions for reviewing marketing content

We have two distinct products that enable efficient risk detection and mitigation across marketing and compliance, and allow for clear monitoring of the asset approval process.

Document Scanning provides comprehensive and consistently reliable reviews of marketing assets, swiftly identifying potential risks and offering objective feedback for remedial action.

Elevate oversight of website content compliance with tailored monthly Web Reports, keeping you informed about compliance of content across live promotional materials on partner, affiliate or owned domains.

What technology does Red Marker use?

To provide you with the most accurate and consistent risk identification that fits the requirements and risk appetite of your organisation, we employ automation and a variety of Artificial Intelligence technologies including, Natural Language Processing, Optical Character Recognition, Sentence Embedding and more. Furthermore, we are ISO27001 compliant, adhering to stringent security measures, offering peace of mind as we handle your compliance needs.

  • Language understanding
  • Text compliance detection
  • Brand – logo, font and colour assessment
  • Open API enables easy integration
  • Scans up to 10,000 documents or 1m webpages
  • SSO enabled

We fit into your existing technology stack for seamless, efficient workflow

Aprimo
Asana
bethebrand
Figma
Google Docs
Microsoft PowerPoint
Microsoft Word
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