In response to increased consumer scrutiny in the digital age and increasingly prescriptive regulations, Red Marker’s powerful platform leverages custom logic, automation and AI to reduce content risks in your marketing material before publication.
Shaping the future of marketing and legal review
Differentiated custom risk detection
Red Marker’s Document Scanning platform and Web Reports proactively identify regulatory and brand risk areas based on each client’s risk appetite and requirements, ensuring unique needs are always met and empowering you to achieve more repeatable compliance outcomes through an efficient, scalable process.
Red Marker’s History
Founded in 2013, Red Marker has grown globally to become the AI Marketing Compliance company it is today, focusing on enterprise customers with high marketing volumes in highly regulated markets around the world.
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2013Red Marker founded
Founded in Australia by Matt Symons, founder of peer-to-peer lender Society One, with his co-founders who saw the need to optimize the compliance and legal process in Financial Services, to drive more personalized marketing
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2014Web Reports Solution launch
- Launch of Web Reports solution to scan digital content on websites identifying legal and compliance risk
- First major wealth management customer – Web Reports for all of the wealth manager’s broker websites
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2015Document Scanning Solution launch
Launch Document Scanning solution to scan marketing content identifying legal and compliance risk
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2016Custom Risk Detection launch
Launch Custom Risk Detection to identify legal and compliance risk based on individual client’s risk appetite
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2017First major bank customer
Document Scanning for Australian consumer bank
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2018Acquired by Kaplan
- Acquired by Kaplan, Inc, a wholly-owned subsidiary of the Graham Holdings Company
- Mark Wood joins to head up Red Marker
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2016Innovation patent granted
- Innovation Patent Granted for the Red Marker platform
- Tim Massey joins as Chief Technology Officer
- First Global Bank Customer – Citibank
- US sales office opens and US client infrastructure live
- Emily Mickan joins to head up Client Success & Support
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2020
- First US Customer – Fortune 500 health insurance company
- First Government Regulator Contract – Australian Securities & Investment Commission (ASIC)
- UK sales office opens
- Launch Red Marker API for integrations
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2021First UK customer
- First UK Customer – one of Europe’s largest asset managers
- Launch integrations with workflow and document creation tools
- First Venture Capital Fund Customer
- EMEA Client Infrastructure live
- First South African Customer – listed financial services company
- Certified ISO 27001 compliant
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2022US sales expansion
- Expansion of US sales, client success and implementations teams
- Launch image, font, spelling and grammar detection
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2024Acquisition by IntelligenceBank
This acquisition marks an exciting new chapter in our journey, aligning us with the IntelligenceBank mission to streamline content creation and ensure legal compliance, or as we say, ‘Get brand and legal approved content out the door faster.’